Email Template Redesign
The Challenge
- Improve brand consistency; deliver messages that are consistent in tone and manner with other marketing executions.
- Improve customer engagement; influence click-through behavior and increase sales. (more…)
Leadership – Philip Tomé, Privacy Officer
Philip Tomé is the Privacy Officer at Christian Children’s Fund of Canada.
- Philip Tomé authored the Privacy Policy for Christian Children’s Fund of Canada, introduced information protection measures (in alignment with PIPEDA), and launched a Clean Desk Policy to reduce the risk of privacy breaches.
- Philip Tomé was the Marketing Department Privacy Representative at Northern Reflections Ltd. (more…)